Claro
is a specialized coffee ordering app designed to redefine the customer experience. Through the platform, users can easily order and customize their favorite drinks, skipping long waiting lines. The app also features a built-in loyalty program and a dedicated financial wallet, ensuring a fast, smooth, and rewarding purchasing experience.
Task
Designed a Seamless Ordering System: We designed an intuitive user interface that allows customers to easily select and customize their favorite beverages, which shortens waiting times. Integrated Advanced Customization Options: We worked on providing a comprehensive menu of customization options (such as milk types and sweetness levels) to ensure all tastes are met. Developed a Loyalty and Rewards Program: We created a points system ("Claro Points") and an in-app financial wallet to incentivize customers for continuous engagement with the platform.
Waiting in Lines: Coffee lovers face the constant challenge of wasting time in long queues, especially during peak hours, which diminishes the enjoyment of the experience.
Difficulty with Customization: Options for customizing beverages are often limited in traditional orders, making it difficult for customers to get the perfect drink that suits their taste.
Lack of Effective Loyalty Programs: Many cafes rely on physical punch cards that are easily lost, which limits the effectiveness of loyalty programs and reduces customer incentives.
Completely Simplified the User Experience: The app succeeded in transforming the coffee ordering process into a convenient and fast experience, sparing users from standing in lines.
Increased Customer Loyalty and Engagement: The loyalty program and interactive games contributed to higher customer retention rates and encouraged them to return frequently.
Provided a Secure and Fast Payment Solution: The financial wallet offered a secure payment solution, which made it easy for users to complete purchases smoothly without the need for external payment methods.
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Plus Jakarta Sans
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With more than 16+ years
of experience, our team has become a leader in digital design and innovations.
Management
Algoriza
Brand Research
Ahmed Farouk
Project Manager
Production
Mohamed Adel
Belal Gamal
UI/UX Design
Development
Maha Gamal
QA Engineer
Abdelrahman Yousry
Mobile Development
Mohamed Ghareeb
Backend Development