Case Study Development Identity October 16, 2025

AABAR

AABAR is an integrated communication and management platform designed to connect parents/guardians and specialists/therapists to ensure the best follow-up and care for the child. The application provides the necessary tools to transform educational and therapeutic plans into a tangible and measurable reality, ensuring transparency and instant collaboration.

Task

Professional Data Intensity: Pages like "Behavioral History" and "View Session Details" require entering highly detailed information (ABC model, objectives, quick evaluation, notes). This process can be time-consuming and tedious for busy specialists. Managing Diverse Content: The specialist interface must handle various content types simultaneously, including medication details, financial reports, assistants, and a video library, demanding exceptional organizational UI/UX.

  • Strategy

    Software Development, Brand Strategy, UX Strategy, Design Sprints

  • Design

    UI/UX Design, Prototyping

  • Platforms

    iOS, Android

⬤ 01. Challenges

Facing hesitation in making career decisions and providing a guided solution for self-discovery.

Hesitation in Determining a Career Path: Many individuals, especially young people, face a challenge in determining the career path that suits them, which leads to a feeling of being lost and a lack of a clear vision for their professional future.

Absence of Reliable Self-Assessment Tools: Individuals lack specialized and guided tools that help them understand their true interests and inclinations, which makes the self-assessment process random and ineffective.

Complex Search Process: The journey of searching for the right major or job is a complex and disorganized process, where users find it difficult to systematically collect and analyze information.

Lack of Progress Tracking: In the absence of a centralized tool, it is difficult for users to track their progress in self-discovery, which can cause frustration and reduce their enthusiasm to complete the exploration journey.

⬤ 02. Experience

Building a comprehensive app to empower individuals to discover themselves and determine their career path.

Provided a Clear Vision of Career Interests: The app helped users get a clear vision about their true interests, which reduces hesitation when making career decisions.

Simplified the Journey of Searching for a Specialty: The app provided a comprehensive solution that combines self-assessment and personal guidance in one place, which made the journey of finding the most suitable path much easier.

Empowered Users to Make Career Decisions Based on Awareness: Users now have a reliable tool that helps them make more conscious and passionate career decisions, paving the way for a more successful and passionate professional future.

Color palette

Primary
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Vibrant Orange

Light
#FFFFFF
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Light

Black
#020101
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$color-black

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Black

Typography

Typefase
Tajawal

Usage
Plus Jakarta Sans

Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.

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Usage
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Credits

Management

Algoriza
Brand Research

Development

Amr Mohamed
Full-stack Development

Maha Gamal
QA Engineer

Osama Adeil
Mobile Development

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